Wednesday 13 April 2011

Day 8

Wednesday April 13th 2011

The Guy In The Shirt, You Come With Me

FORWARD!

A new day a new start was my plan for today, we went straight to our Sofa Office and before Windows had time to boot, Martin greeted us with the latest in the Cadbury – Milka battle.

They won’t work together they can’t work together; Milka and Cadbury packaging designs are too far apart.

A nice early challenge had been set down. Bits and Bites and Pebbles were the best place to focus our thinking and designs. For each platform two designs were needed, one to represent Cadbury and the other Milka.

Moving to our second office space we set up shop sketching a few ideas before a colleague we hadn’t met before knocked on our door.

Queue the start of my modelling career

The Cadbury Vending Brochure was being produced today and an image was required to fill one of the pages, not one to back out of a new opportunity I happily went through to the photo shoot area and posed for a photos, showing my enjoyment of the Cadbury chocolate range. Payment of a Cadbury brunch bar was made and I went back to my life as a creative agent – my fifteen minutes of modelling fame over.

Our ideas for the two platforms came thick and fast as was becoming expected from our group and before we knew it, the pile had grown quite considerably. We each took our own route towards the platforms with ideas for both Cadbury and Milka being produced ready for our last meeting of the day with Andy and Martin.

HIRED // GUNS – Business Cards had finally been completed
Another step to success was forming

The day felt much more structured and my overall enjoyment once again peaked after the slight dip of yesterday. The last meeting, at the end of the day, couldn’t of gone much better. Two of the ideas we had been working on caught the boss’s eye and were picked as the designs to take to the next stage.

A task I’m thoroughly looking forward to completing tomorrow




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